As the population diversifies, the number of consumers with specialized needs grows.由于人口多样化，需要特定商品的消费者也愈来愈多了。

这种‘特别’需求，是指一般大众商品所不能满足者。在市场行销上，是指某类型的消费者因有特定的消费习性及生活方式，故需要特别的商品；像本文中所指之学生和老年人，会偏向选择小型而非大型的洗衣机，即是一例。

Main Entry: specialized Function: adjective Date: 1853 1: characterized by or exhibiting biological specialization; especially : highly differentiated especially in a particular direction or for a particular end2: designed, trained, or fitted for one particular purpose or occupation


Main Entry: 1need Pronunciation: \ˈnēd\ Function: noun Etymology: Middle English ned, from Old English nīed, nēd; akin to Old High German nōt distress, need, Old Prussian nautin need Date: before 12th century 1: necessary duty : obligation2 a: a lack of something requisite, desirable, or useful b: a physiological or psychological requirement for the well-being of an organism3: a condition requiring supply or relief4: lack of the means of subsistence : poverty

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