20140415
DARIN @ METROPOL WITH SANNA BRÅDING AT P3 - "IT FELT LIKE WE WERERECORDING A MOVIE"
Yesterday Darin visited Metropol, a radio show on a Swedish channel called P3 (Sveriges Radio).
The result was a long and funny interview, both about the new single and video, but also a lot of other things.We’ve translated it all for you, read below!
Photos by Metropol's Instagram @metropol938 and Darin's Instagram @DarinOfficial

It’s 10 years ago since your breakthrough. How do you feel looking back at this?
”When I think of it, it feels like its gone fast, but still when I think about what I’ve done over the years, I realize that I’ve managed to do a lot of things. I’ve released several albums and traveled around the world. It’s not like I have anything to regret.”

What have you been doing lately?
”The latest thing that I’ve done is traveling to the Philippines with SOS Children’s Villages and other artists. It was rough because of all the terrible things we got to see, but meeting the kids that had gotten help from SOS was very nice. It really was a journey for life”

You’ve also been working on new material, and one result from it was released yesterday.
”Yes! I’ve been waiting for the right time to release it. ”Mamma Mia” was written for Exit, my last album, but it wasn't finished in time. I went back to LA last summer to finish it. Then it was finished during summer but I felt like it I wanted to released it before the summer, because it is a song for that season. Therefore I had to wait and release it this year. And now it’s finally out!”

It’s called Mamma Mia…
”… and it’s not an ABBA cover! Haha.”

What do you have to say about it?
”While we, Prophet, Beat Geek, Rush and I were writing the song, we discussed the title back and fourth. If it really would sound good. I hesitated for a while but after the first recording, it sounded good to sing it. The song is about falling for someone so hard that you lose control and you’re willing to do anything for that person.”

The song is a featuring by Prophet of 7Lions. Who is this guy?
”Prophet is a songwriter who’s been working with lots of famous artists. He’s just started a band called 7Lions. We wrote a song together, then he did made a rap for Mamma Mia.”

The single was released yesterday, but we wont get to see the music video until Monday, right?
”Exactly, it’s released on Monday. And behind the scenes is released today, I think, at Sony Mobile’s website.” (Watch here:http://youtu.be/aiMwBWIzRnA)

I bet there’s many people that wanna see the video! It’s very lavish?
”Yes, it was. There was a great team working with it. Alex Herron, the director, has worked with Taio Cruz and Kylie Minogue. The guy recording it has made the latest Drake, Nicki Minaj. It was a big and great team.”

What was it about the video that was so expensive? This must be the most expensive thing you’ve ever done?
”Yes, I think so. I guess it was the location, and all those images, how they were gonna record it, to get this movie-feeling and really do it to the fullest. I think that was it.”

What was it like, recording the video?
"It was awesome! I enjoyed every second. It feels like we were recording a movie. The girl had done many independent movies and cool music videos before, which helped me a lot. I’ve not done much except music videos before, so.."

Weren't you nervous?
"We have this motel scene when we’re.. doing stuff, and of course it was a little awkward with 20-30 people standing there watching while we were in bed. But it was fun anyway. We recorded it in the desert, 2 hours from Los Angeles. The funny thing about the desert is that it’s either extremely cold or extremely hot. In 5 minutes it could go from cold to hot."

Was it your idea, the original manuscript for the video?
”I got this Bonnie and Clyde feeling. I wrote the idea in Stockholm before I went to LA and worked on it with Alex Herron. Originally we were gonna go record it in Mexico, because the song has latino influences, and I wanted it to be rough, with her being a bad girl and all.”

Did this idea for the video come to you from the song, or was it an idea that you wanted to incarnate?
”It’s just suitable for the song. Every time I write songs, the first thing that pops up inside my head is colors. For this song I thought of red, orange, black - pretty warm colors."

Desert…
”Exactly! That’s what it was like. It’s like my old songs. Step up was always green, Breathing Your Love was purple.."

But there’s a lot of green in the video for Step Up, right?
”Exactly, that’s why there’s so much green laser in it. That’s the first thing, then I listen to the song a couple of times and get ideas in my head.”

How long did it take to record the video?
”One day, actually.”

That fast?! But you've made it like a movie. How did you manage that?
”We didn’t have much time to record the scenes, so we had to rush. The team did such a great job, they were really fast. Things that usually take an hour, took 20 minutes for them. Based on the amount of clips that we recorded, the video should've taken at least 3 days to finish."

Fans have reacted to the single cover in different ways. What do you think of that?
”It was a little 50/50 there. I didn't really expect that, I hadn't thought of it. To me it was just clips from the video that they had painted like pop art. I think that it’s different if you watch the video, then you won’t see it that way.”

So it will be nice on Monday when it’s released and people rethink that.
”Yeah, I hope so.”